By Sandra Giannone Ezell
 I had the smallest of glimpses of what it means to go viral last week when Jill Jacobson, former Legal Diva and now in-house lawyer, made her last post to our site. Because I have been "trained" in social media, I have (although I cannot remember how) created an auto feed for our posts to our Twitter account and my personal Linked In account. I want people to read our blog. I love our blog. We have worked very hard to stay interesting and relevant and I am personally excited to understand what the term "search engine optimization" means because it makes me feel cool. I am even more proud to contribute to our firm's SEO. Apparently, I have reached some success in proliferation and that would appear to be a good thing. But, as with anything, there is always the law of unanticipated consequences. It never occurred to me that when Jill said goodbye to all of you that so many of you would think I was leaving. I was fielding emails and calls for a number of days to the effect that I was still here, still in business, still trying cases, and still available for clients. It was both flattering and daunting. Thank you for reading, thank you for worrying, thank you for your emails and your calls. I am not going anywhere, I love my job, I love being a trial lawyer, I am staying. We are, however, saying goodbye, saying good luck, and looking for a new Diva and look forward to introducing her to you.
read more
|